How Groupon and Facebook can help you launch your new business

As a former manager in the newspaper business, I know the struggles that the industry is currently facing with increased costs and decreased subscriptions and readership. Once upon a time the best way to promote your new business was to take out a series of advertisements in your local newspaper. They had the readership levels required to get people in the door and making it one of the best ways to market your business. While newspaper advertising still has value to their customers and those reading it, there are better options to launch your new business and build a loyal following amongst your new customers at little to no cost to yourself.
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A roundup of some interesting marketing and entrepreneur articles

For today’s post I thought I would share some recent articles that I found interesting and wanted to share with regular readers of the blog. Today’s articles include an account of how Facebook advertising helped successfully launch a new website, how a beef jerky company built its brand with creative marketing techniques, tips for your company blog and build business lessons you can learn from Cake Boss.
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